Scale is concentrating at the top. LPL's 2025 revenue rose 37.2%, helped by its acquisition of Commonwealth Financial Network. The top five firms (LPL, Ameriprise, Osaic, Cetera and Raymond James Financial Services) account for most of the channel's revenue.
It is also consolidating. LPL Financial, the No. 1 firm for three decades, generated about $17 billion in 2025 revenue, more than double the revenue of No. 2 Ameriprise. Private equity-backed platforms and insurance-affiliated broker-dealers fill out much of the rest of the top 10, while a group of smaller, privately held firms posted some of the fastest growth in the channel.
The ranking below lists the 30 largest independent brokerage firms by reported 2025 revenue. Each firm has a profile covering its services, leadership, size, recent news and a link to verify it on FINRA BrokerCheck.
2025 Revenue
The 30 Largest Independent Brokerage Firms
Ranked by total 2025 revenue as self-reported to Financial Planning's IBD Elite 2026 study. Click any row to view the firm's full profile.
Source: Financial Planning, IBD Elite 2026. Figures are self-reported by firms for calendar year 2025. *Ameritas figure combines Ameritas Investment Company and Ameritas Advisory Services. Kingswood Capital Partners and LaSalle St. Securities both reported $75.0 million; Financial Planning ranked Kingswood No. 30.
Key Insights
Key Takeaways from the 2026 Rankings
Insurance-affiliated broker-dealers remain a major force. Northwestern Mutual, MassMutual's MML Investors Services, Equitable Advisors, Guardian's Park Avenue Securities, Principal Securities and Penn Mutual's Hornor, Townsend & Kent all rank in the top 25.
Midsize firms posted the fastest growth. Arkadios Capital (+30.5%), Prospera Financial Services (+24.4%), IFP (+23.8%), Arete Wealth (+23.0%) and Kingswood Capital Partners (+22.3%) all outpaced the channel.
Commonwealth advisors are on the move. Following LPL's acquisition of Commonwealth, rivals including Raymond James, Cetera, Ameriprise and Arkadios have announced teams recruited from the firm.
Firms are ordered by total 2025 revenue as reported to Financial Planning's annual IBD Elite study, the industry's longest-running survey of the independent channel. Revenue is the most consistently reported measure of scale across firms. Advisor headcount, client assets and payout data are shown where firms disclosed them. Profiles add leadership, services and recent news drawn from firm announcements and trade press. Read the full methodology
Common Questions
Frequently Asked Questions
What is an independent broker-dealer?
An independent broker-dealer (IBD) is a FINRA-registered firm that supports financial advisors who operate their own practices as independent contractors. The broker-dealer supplies compliance supervision, trading and clearing relationships, products and technology. The advisor owns the client relationship and typically keeps a larger share of revenue, called the payout, than an employee advisor would.
What is the largest independent brokerage firm in the U.S.?
LPL Financial. It reported $16.99 billion in 2025 revenue and about 32,000 advisors, and it has ranked No. 1 in Financial Planning's IBD Elite study since 1996.
What is the difference between an independent broker-dealer and an RIA?
A broker-dealer is registered with FINRA and can earn commissions on securities transactions. A registered investment adviser (RIA) is registered with the SEC or state regulators, charges advisory fees, and owes clients a fiduciary duty. Most firms on this list are dual registrants or have an affiliated RIA, so their advisors can offer both brokerage and fee-based advice.
How can I check a firm's or advisor's regulatory record?
Use FINRA's free BrokerCheck tool to review registrations, employment history and disclosures. For investment advisers, also check the SEC's Investment Adviser Public Disclosure site. Every profile on this site links to the firm's BrokerCheck record.
Does a high ranking mean a firm is the best choice?
No. The ranking measures reported revenue, which reflects size, not quality, cost or suitability. Advisors and investors should compare payout structures, platform costs, technology, ownership stability and regulatory history, and should review BrokerCheck before choosing a firm or advisor.