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No. 21 Financial Planning IBD Elite 2026

Prospera Financial Services: Independent Broker-Dealer Profile

Legal name: Prospera Financial Services, Inc. · Dallas, TX

$168.0M2025 Revenue
+24.4%YoY Growth
230 advisors (Feb. 2026)Producing Reps
Not statedFounded

Quick Facts

2026 RankNo. 21 (Financial Planning IBD Elite 2026)
Legal NameProspera Financial Services, Inc.
HeadquartersDallas, TX
FoundedNot stated
2025 Revenue$168.0 million (+24.4% YoY)
Producing Reps230 advisors (Feb. 2026)
Client AssetsApprox. $30 billion (Sept. 2026)
PrincipalsTim Edwards, Chairman & Co-CEO; Tarah Williams, President & COO
EmployeesNot publicly disclosed
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Revenue, growth and (for ranks 1–15) rep and asset figures: Financial Planning IBD Elite 2026, self-reported by firms. Other figures as noted.

About Prospera Financial Services

Prospera describes itself as a boutique wealth management firm and commits to a 2.5-to-1 advisor-to-home-office staff ratio. It led all IBD Elite firms in producing-rep growth in 2025.

Services Offered

Prospera provides brokerage and advisory platforms, back-office support, technology, and training for independent advisors and their service associates.

Leadership

Tim Edwards, Chairman & Co-CEO; Tarah Williams, President & COO.

Prospera Financial Services in the News

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